Aspire Lounge opens at St. Mary’s stadium

located in the Itchen Stand, the new Aspire lounge is the most recent hospitality job KSS has established in partnership with Southampton Football Club at St. Mary’s Stadium. The style draws upon the style principles of heritage, locality as well as spirit, that KSS established for the Club ahead of their very first job together in 2019.

Within Aspire these principles are integrated in a lively as well as frequently strong way, from the rustic woods as well as weathered metals to the earthy colour combination as well as heritage chalk board menus.

Highlight details of rope trims as well as industrial illumination are influenced by the maritime locality as well as the style is lifted with brand touches of red as well as storytelling artwork with the Southampton FC stripes subtly embedded to guarantee that the result captures the Saint’s spirit.

The lounge provides personal dining tables paired with an indulgent menu showcasing Hampshire’s finest home-grown components as well as the long lasting perception is a lounge that is both welcoming as well as unforgettable for their guests as well as fans.

Anthony Cole-Johnson, director of Sales as well as location Experience at Southampton Football Club, stated:

As always, it has been a enjoyment to work with KSS on the revitalize of our newest lounge. By adopting their ideas, we have reshaped the identity of the area as well as produced a fantastic lounge with the bar now the statement feature.

Debbie Power, partner Director, KSS as well as Nick Marshall, Director, KSS, were among the 40+ market professional speakers that shared insights during the ALSD worldwide seminar & exhibition, which was held in the KSS-designed primary Stand at Liverpool Football Club’s Anfield stadium earlier this month. The duo joined panel sessions talking about “Stadiums of the Future” as well as “The change of Anfield”.

Award win
KSS won Gold for ‘Best expert service company serving Football’ at the recent Football company awards 2021.

The accolade is the Practice’s fourth win at these prestigious awards as well as reinforces KSS’ condition as leading sports designers as well as designers who listen as well as work with their clients to produce venues that offer intense as well as dynamic sporting as well as spectator experiences.

Nick Marshall, Director, KSS, said:

As we celebrate 30 years in 2021, we are happy to have continued this client focused service throughout the pandemic. We completed major training Centre advancements for Leicester City FC as well as Liverpool FC together with progressing the Crystal palace FC Academy as well as Baltic sports Village. In Stadia, we completed AFC Wimbledon’s Plough Lane as well as the Ahmed Bin Ali stadium in Al Rayyan for the FIFA world cup Qatar 2022, whilst protecting planning for the Anfield road Stand growth for Liverpool FC.

KSS director Nick Marshall as well Camiseta Fútbol as partner Directors Ed Atkins as well as Geoff Taylor went to the event at the Brewery in London.

Ed stated after the ceremony:

We are pleased to win this award when once again as well as are privileged to work with such fantastic clients, numerous of whom are likewise celebrating successes tonight, for enabling us to work on such great jobs from stadia as well as hospitality to training centres.

The Football company awards are in their ninth edition after a break last year as well as recognise the essential function clubs as well as companies play in enabling the game to be a success on as well as off the pitch.

Images, courtesy: KSS

KSS is a longstanding VIP sponsor of sports location company (SVB) as well as Exhibiting sponsor at the ALSD worldwide seminar & exhibition. For much more info on KSS’s industry-leading sports design as well as style services, click on the picture below…

ALSD worldwide offers year-round insights Camiseta Urawa Red Diamonds as well as learnings around enhancing income with new Builds, Renovations, service Expansions, premium Seating, Hospitality, F&B, innovation as well as Reopening. For much more information, click on the banner below…

The Camiseta Inter Milan newest edition of ALSD worldwide was held by Liverpool Football Club September 6-7, 2021, as well as featured a high-level seminar with 40+ high calibre market expert speakers, an exhibition hall showcasing products & services, in addition to networking events at Everton’s Goodison Park as well as M&S bank Arena. 

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